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Post by account_disabled on Dec 4, 2023 13:28:07 GMT 9.5
The risk that Google Analytics will disappear in Europe remains likely after the CNIL declared the tool “illegal”… Publication date :February 24, 2022 Flipboard Reddit Pinterest WhatsApp E-mail BY ARNAUD MARQUANT , OPERATIONS DIRECTOR OF KB CRAWL SAS On February 10, the National Commission for Information Technology and Liberties (CNIL) issued formal notice to the manager of a French website following his use of Google Analytics. The company now has one month to regularize its practices under the risk of sanctions and a fine of 4% of its turnover . Since then, other formal notice procedures have been initiated by the CNIL against certain site managers also using Google Analytics. The CNIL bases Buy Bulk SMS Service its decision on the so-called “Schrems II” judgment of July 16, 2020 , which potentially makes any transfer of personal data from Europe to large “cloud” providers in the United States problematic under European law. The protection of personal data as governed by the GDPR (General Data Protection Regulation) is at the heart of the dispute here . Alternatives to consider today Is this the “end of the world”? Certainly not. Rest assured, to maintain complete monitoring, there are many alternatives capable of meeting the needs of your business, whether free or paid. If the American giant were to be banned from use within European companies, its disappearance would make way for companies specializing in monitoring, ensuring just as complete monitoring...
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